Marketing Communications Strategy

Qualification:

Bachelor’s Degree or higher in Marketing, Economics, Communications or related fields.
Experience in Advertising agency in the role of Creative or Account Management or Strategic Planner.
Having a background in banking, fintech, business consulting and marketing agency is a plus.
Strong attention to detail and ability at understanding complex systems
Good attitude and behavior at work
Good communication skills in Thai and English

Create strong brand value and awareness of our project. Create campaigns and communications that educate and inspire people.
Monitor distributors’ website and social media applications and ensure that they do not contradict corporate guideline
Develop marketing and communications strategy both online & offline including budgets and timeline management.
To motivate & supervise agency & internal business units to develop marketing campaigns with the highest potential in terms of business result & creative output through a clear communication approach.
To generate customer brand engagement & total brand experience at all touch points for both communication & retail aspects.
To develop plan & budget control of marketing campaigns to reach efficient awareness.
To explore new innovative ideas & strategic direction to enrich and grow the overall brand equity & marketing campaign.